“Grace and team have been an excellent partner in providing ITV with a robust and accelerated understanding of Marketing Effectiveness through their Econometrics modelling expertise and wealth of experience.

Their developed models balance depth and interpretability, and the overall, high-quality work has since opened up new avenues of insight for the business and follow-up exploration.

They are great to collaborate with, highly technical and diligent, and can effectively manage stakeholders at all levels as well as differing project delivery requirements.”